The Blog Life
Here you’ll find all things marketing. From current events and career opportunities at Absolute Studios to insightful topics, tips and tricks the marketing community are actively discussing.
Template – Case Study Video
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Template – Case Study Image
title of the postYour content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced...
Expanding Your Online Influence
It’s become one of marketing's most recognizable buzzwords, the influencer. What started out as something of a niche marketing technique has spawned itself into an industry worth upwards of $10 billion[mfn]...
It’s Not Always All About the Benjamins
While we love working with each and every one of our clients, there’s a special satisfaction that comes from collaborating with our non-profit organizations. Knowing your work is having a tangible effect on the local community in a positive way is...
Using the American Flag in Advertising
For every generation there are moments so profound that we as a society can look back upon them and share the common experience of recollecting in vivid detail the unique experience we each lived that day. Much like all things in life, these...
Digital Advertising Surpasses Traditional Advertising. Here’s What You Need To Know!
This year marks a milestone in the world of advertising. For the first time in history, digital ad spending in the U.S. will exceed traditional ad spending by almost 5%. That may sound like a small increase, but strategists predict $129.34 billion...
Working 9 to 5 (From Home)
Today’s Absolute blog entry was supposed to be a Q & A post covering some of the common questions clients have regarding best social media practices, but that will have to wait for another day. You see, today a truly life-changing event...
The State of the Hashtag
My fellow Americans, today I stand before you to say the state of the hashtag is...well, it’s #complicated and varies from platform to platform. Today, more-and-more brands and businesses are relying on social media platforms to set the tone for...
The Road Taken: The Tale of John Storyk
A few weeks ago I reached out to the man who’s designed recording studios for the likes of Jimi Hendrix, Bruce Springsteen, Jay-Z, Harry Connick Jr., Alicia Keys and frequent Taylor Swift collaborator Jack Antonoff among many more. In the world of...
Video + Social Media: The Perfect Pairing
In the 80s video may have killed the radio star, but today it can be the lifeblood of your brand’s ability to generate social media interaction with consumers in a way in which no other medium can compare. Scroll through your own social media feeds...
2019 Digital Media Trends – Rise of the Planet of the Smart Speakers
Alexa, turn up the lights. Google, what’s the weather like today? Siri, what’s the true meaning of life and why are we here? The answer to the last question is pizza, obviously. In today’s ever-shifting digital realm, smart speakers are finding...
Turns Out, It’s Easy Being Green
The term “green screen” probably sounds familiar to you. It’s that magical monocolored wall that makes some of Hollywood’s most fantastical ideas come to life all the way up on the big screen. More and more, however, companies, brands, and even...