The Greatest Show on Earth
“His name is a proverb already, and a proverb it will continue." 1 P.T. Barnum is a name synonymous with entertainment and advertising. He reigned from the mid to late 19th century with his various entertainment endeavors, beginning in 1842 when he purchased the...
You Always Remember Your First
Hello, everyone! Welcome to my very first blog post. My name is Grace and I will be your Director of First Impressions for the duration of your time with Absolute Marketing Group. First impressions are everything, and you only get seven seconds to make one. Those...
Ballin’ Out with Your Wallet Out
Super Bowl LIV has come and gone. With it came the annual bevy of commercials which have become something of a special event in their own right. While Chiefs' quarterback (and world’s most perfect example of what evolution can achieve) Patrick Mahomes led Kansas City...
Writing Tips Part Deux: A Sequel
In our last writing tips blog, we talked about some of the common misconceptions that can mire an otherwise well written piece in the doldrums of dumbed-downess. With a fresh decade upon us, it felt apropos to begin the new year talking about inspiration. Many of us...
Tis The Season For Rhyme And Reason
Have you ever wondered what the holiday season would be like without Frederic Austin’s 12 Days of Christmas Carol? You know, the carol that emphasizes the importance of having a partridge in a pear tree? It’s a classic, and it’s origin probably relates to a ridiculous...
Writing Faux Laws
Writing is an artform. Its essence based in the same intangible notions a painter draws upon for graphical inspiration or a musician turns to when placing notes between bars on a page. It’s also the chief communicating force that drives your brand’s key messaging, no...
Giving Thanks for Vegans, Turtles and Toilets
The 2019 holiday season has arrived. As we clean our homes and gather around tables, it’s important that we take a moment away from all the busyness and reflect on what we have to be thankful for. This year I found myself feeling very thankful. From a tangible...
South Dakota Meths Its Match
Meth. We’re on It. I mean not us specifically, per se, but more so the entire population of South Dakota. Or maybe they’re not. I don’t know. It’s confusing. Earlier this week, South Dakota unveiled its latest advertorial effort in the fight to help combat the rampant...
6 Social Media Tips to Help Your Small Business
1. Start with Objectives When you embark on your social media journey, it’s important to define the direction you want your business to go. Start with your marketing objectives and then evaluate how social media can help you achieve them. I see many businesses buy...