The Elements of Elementary Research
Sherlock Holmes was known for uncovering the answers to the most complex cases utilizing the kind of observation, science and reasoning required to break a mystery down to its simplest form. In his famous words, “It’s elementary, dear Watson.” The best research...
Absolute Marketing Group Selects Interns for Spring 2017
Absolute Marketing Group is excited to announce our 2017 spring Client Relations Interns – Chelsy Strauss, Henry Van Liew and Mara Zinda. Strauss is a senior at North Dakota State University majoring in strategic communications with a minor in management...
Client Spotlight: Dave’s Southside Tap/Hennessy’s Irish Pub
Dave Erickson owns multiple bars throughout the Fargo-Moorhead area, including Dave’s Southside Tap, Hennessy’s Irish Pub, The Bulldog Tap and Red Hen Taphouse. Each one offers its own unique atmosphere, contributing greatly to Fargo’s rich nightlife and bar scene....
The 5ives: Video Marketing on Social Platforms
Mara’s article this month focuses on online video marketing. Video has quickly become the most effective way to promote your business online, both organically and through paid advertising, and it’s expected to become even more dominant this year. This shouldn’t come...
Video Marketing is a Must in 2017
By Mara Zinda: Client Relations Intern The year 2017 will be the year of the video. Just about every social media application now has a video feature with live streaming gaining the most attention. According to a recent study conducted by Cisco VNI, over 70% of web...
Client Spotlight: University of Jamestown
University of Jamestown is a private, liberal arts college with a history dating back to 1883. They offer more than 30 areas of study with bachelor of arts, bachelor of science, and bachelor of science in nursing degrees as well as a master’s degree in education and a...
The 5ives: Making the Most of Every Word
In Ali’s article “Crafting Content for Short Attention Spans,” she talks about how character limits, content oversaturation, and ever-shortening attention spans are forcing content writers to be more concise and get their message across with fewer words. People are...
Crafting Content for Short Attention Spans
By Ali Kovash: Client Relations Intern In a world of 140 character tweets, 10 second Snaps, endless links, pictures, and videos to scroll through, multiple social media and news platforms to check, and a sea of websites, blogs, and apps all at our fingertips,...
Client Spotlight: Launchboxx
Launchboxx is a division of Absolute Marketing Group that specializes in the quickly evolving Unmanned Aircraft Systems (UAS) industry. We use our creative and technical expertise and knowledge of the UAS industry to develop powerful marketing initiatives that will...
The 5ives: Precision Targeting with Social Platforms
In Kira’s article “In a World Full of Choices, Your Business Needs Social Media,” she talks about some of the advantages of advertising on social media. One of the biggest advantages social media offers is in-depth, precise targeting like no other medium. You have the...
In a World Full of Choices, Your Business Needs Social Media
By Kira Ollila: Client Relations Intern There are approximately 318.9 million people living in the United States and nearly two-thirds of those people are using social media sites. According to Pew Research Center, 90% of those ages 18-29 and 77% of those ages 30-49...
Networking Within a Network
Looking at social media as a whole can be a dangerous thing. It’s a big world of information out there that can be tapped into at a moment’s notice. There are the staples in the “biz” like Facebook & Twitter; the titan that is Snapchat; the flailing swimmer I...