5ives: Branding on Social Media

Social media platforms like Facebook, Twitter and YouTube provide inexpensive resources for connecting with core members of your target market. While this technology and subsequent marketing strategies are fairly uncharted, it’s important to understand that...

Deductability Update

From a recent email to us: In a major piece of good news for the advertising industry, the healthcare reform revenue proposals released by the House Ways and Means Committee last week do not include the much discussed provision to take away the federal tax deduction...

WordPress MU – Taming the Beast

I just finished up a project that involved an impromptu introduction to WordPress MU – THE mother of all blog-related projects for Absolute (so far). In about one month, we set up 27 blog sites (one of which is a site to rule them all), developed 3 unique themes...