by Absolute | Aug 26, 2014 | Fun & Inspiration, Services, Web
As you would expect from someone with “Advisor” in their title, I’m occasionally asked for my advice on business and marketing plans. While sometimes I get to go full Don Draper and lay out my thoughts in presentation to a client (except with PowerPoint and without...
by Luke Petterson : Interactive Director | Aug 22, 2014 | Services, Uncategorized, Web
Occasionally I’m asked to evaluate an organization’s website and help them determine whether a redesign will help them accomplish their latest goals, or if they actually need to start from scratch to get what they want. This is never an easy question to answer,...
by Absolute | Jul 22, 2014 | Services, Writing
WRITING STYLESFor most people, writing is how they communicate their thoughts and feelings in a way that is unique to themselves. And, just as there are many accents that color speech, there are many writing styles that can be used to describe how a person...
by Absolute | Jun 24, 2014 | Fun & Inspiration, Placement, Services, Uncategorized
My first job out of college was selling radio at Q98, Fargo-Moorhead’s “Legacy Rock” station, in the early ‘90s. At the time, the majority of advertising dollars spent by businesses were on “traditional” media—TV, radio, print (newspapers, magazines, coupons, etc.),...
by Absolute | Jun 13, 2014 | Placement, Services
The advent of the internet age has literally changed the way both businesses and consumers now find information. And with that change, companies have continuously tried to find new ways to make money off of that information, or at minimum, the most relevant...
by Absolute | May 22, 2014 | Fun & Inspiration, Services, Video
Having creative produced is one of the most exciting things that results from a client’s relationship with a marketing firm. Seeing the final product for the first time that resulted from hours of meetings, photo/video shoots and initial proofs is somewhat like...
