by Absolute | Feb 20, 2017 | Services, Strategy
In Wendy’s article “The Elements of Elementary Research,” she talks about the importance of conducting thorough research before tackling any marketing goal. Often times when clients come to us, they’ll have a laundry list of marketing ideas and problems. If we were to...
by Anthony Chaput : Content Strategist | Feb 16, 2017 | Services, Strategy
Sherlock Holmes was known for uncovering the answers to the most complex cases utilizing the kind of observation, science and reasoning required to break a mystery down to its simplest form. In his famous words, “It’s elementary, dear Watson.”  The best research...
by Absolute | Jan 30, 2017 | Fun & Inspiration, Services, Video
Mara’s article this month focuses on online video marketing. Video has quickly become the most effective way to promote your business online, both organically and through paid advertising, and it’s expected to become even more dominant this year. This shouldn’t come...
by Absolute | Jan 26, 2017 | Services, Video
By Mara Zinda: Client Relations Intern The year 2017 will be the year of the video. Just about every social media application now has a video feature with live streaming gaining the most attention. According to a recent study conducted by Cisco VNI, over 70% of web...
by Absolute | Dec 28, 2016 | Uncategorized, News, Services, Writing
University of Jamestown is a private, liberal arts college with a history dating back to 1883. They offer more than 30 areas of study with bachelor of arts, bachelor of science, and bachelor of science in nursing degrees as well as a master’s degree in education and a...
by Absolute | Dec 27, 2016 | Uncategorized, Services, Writing
In Ali’s article “Crafting Content for Short Attention Spans,” she talks about how character limits, content oversaturation, and ever-shortening attention spans are forcing content writers to be more concise and get their message across with fewer words. People are...
