social media Archives - Page 2 of 11 Absolute Studios

Talk About a Dumpster Fyre

by Mike Bjorgo | Sep 26, 2019 | Digital Media Trends, News

Last week we looked at how influencers can positively contribute to a brand or company’s overall marketing efforts. By helping marketers to hyper-target their audience, the use of influencers typically means more effectively reaching their desired audience while also...

Expanding Your Online Influence

by Mike Bjorgo | Sep 19, 2019 | Digital Media Trends

It’s become one of marketing’s most recognizable buzzwords, the influencer. What started out as something of a niche marketing technique has spawned itself into an industry worth upwards of $10 billion[mfn]...

Using the American Flag in Advertising

by Mike Bjorgo | Sep 10, 2019 | Tutorials & How-To

For every generation there are moments so profound that we as a society can look back upon them and share the common experience of recollecting in vivid detail the unique experience we each lived that day. Much like all things in life, these moments can be good or bad...

Digital Advertising Surpasses Traditional Advertising. Here’s What You Need To Know!

by Allison Grippe | Sep 6, 2019 | Digital Media Trends, Popular Posts, Strategy, Uncategorized, Web

This year marks a milestone in the world of advertising. For the first time in history, digital ad spending in the U.S. will exceed traditional ad spending by almost 5%. That may sound like a small increase, but strategists predict $129.34 billion dollars to be spent...

The State of the Hashtag

by Mike Bjorgo | Aug 26, 2019 | Digital Media Trends, Strategy, Tutorials & How-To

My fellow Americans, today I stand before you to say the state of the hashtag is…well, it’s #complicated and varies from platform to platform. Today, more-and-more brands and businesses are relying on social media platforms to set the tone for their messaging...