by Absolute | Jun 23, 2016 | Uncategorized, Services, Writing
Last month one of our client relations interns, Ada Erlandson, wrote an informative piece about recent social media shifts and trends.She referenced statistics from the Pew Research Center that indicated social media in 2015 was used by 90 percent of those between the...
by Anthony Chaput : Content Strategist | Dec 31, 2015 | Services, Uncategorized, Writing
Don’t Underestimate the Power of Public Relations The emergence of digital advertising and social media has changed the way brands engage their customers. Although these new mediums are effective and economical ways of sharing stories with the public, traditional...
by Anthony Chaput : Content Strategist | Jul 9, 2015 | Fun & Inspiration, Uncategorized, Writing
Music has been around for centuries and early man even communicated using music when there was no other common language. Whether found as a series of drum beats, a religious chant or an ancient end-blown flute, music has spanned generations, cultures, countries and...
by Anthony Chaput : Content Strategist | Jul 9, 2015 | Fun & Inspiration, Uncategorized, Writing
In my previous life, I spent several years as a working musician. As I transitioned to a career in advertising, I quickly noticed that my new gig as a copywriter wasn’t that different from my old one as a songwriter. I had to find a way to write music that reflected...
by Absolute | Apr 7, 2015 | News, Uncategorized, Writing
Absolute Marketing Group recently hired Anthony Chaput to take on the duties of content strategist. Chaput has a Bachelor of Arts from North Dakota State University where he majored in public relations and advertising, with a minor in management communications.As...
by Absolute | Jul 23, 2014 | Fun & Inspiration, Tutorials & How-To, Writing
How often do you find yourself reading something—a book, a magazine, something on the Internet—and thinking to yourself how well it was written? Something that pulls you in and tells you a complete story that leaves you with a complete understanding of what you just...
