by Anthony Chaput : Content Strategist | Aug 22, 2015 | Fun & Inspiration, Services, Strategy, Uncategorized
When we begin to work with a new client, the first thing I do is get to know them. I ask lots of questions, visit their offices and get to know their products or services. The only way to really help our clients is to be as well informed about their offerings as we...
by Anthony Chaput : Content Strategist | Jul 9, 2015 | Fun & Inspiration, Uncategorized, Writing
Music has been around for centuries and early man even communicated using music when there was no other common language. Whether found as a series of drum beats, a religious chant or an ancient end-blown flute, music has spanned generations, cultures, countries and...
by Anthony Chaput : Content Strategist | Jul 9, 2015 | Fun & Inspiration, Uncategorized, Writing
In my previous life, I spent several years as a working musician. As I transitioned to a career in advertising, I quickly noticed that my new gig as a copywriter wasn’t that different from my old one as a songwriter. I had to find a way to write music that reflected...
by Anthony Chaput : Content Strategist | Dec 23, 2014 | Placement, Services, Uncategorized
Today we have so many choices when it comes to media placement. As one of Absolute’s Marketing Advisors, I work with our clients to develop strategies that will help them reach their objectives, and typically these strategies include how we’ll approach media...
by Anthony Chaput : Content Strategist | Nov 25, 2014 | Fun & Inspiration, Services, Strategy
The North Dakota Department of Transportation (NDDOT) works with Public Information Coordinators, or PICs, to provide public relations services to assist them with keeping the public informed about road construction in their area and to emphasize safety in...
