by Absolute | Sep 15, 2010 | Graphics, Strategy
Balancing creative impact with media exposure has been a battle in every shop since the dawn of modern advertising. In our industry, we’ve even picked teams – suits versus creatives. It’s no secret that high-end graphic design adds professionalism...
by Luke Petterson : Interactive Director | Aug 17, 2010 | Strategy, Web
What type of a question is this? Your web site only has one home page, right? This is true, most web sites have a single home page that is considered the doorway to the rest of the web site. Most home pages are designed to cater to the fact that this is the first page...
by Absolute | Aug 17, 2010 | Strategy, Writing
Enough y’all. I can no longer idly stand by while my fellow Millenials bastardize our language in social media and in text communications. I’m a writer, which means I probably love wordplay as much as anything else. But don’t let my yearning for...
by Absolute | Aug 17, 2010 | Strategy, Web, Writing
If you are reading this blog on our website, there’s a very good chance you entered our website from a channel other than typing in our homepage URL. We post our blogs on our social media, tag our posts for Search Engine Optimization and send blog articles out...
by Absolute | Jul 15, 2010 | Strategy
With the exception of these few weeks of sun, North Dakota weather sucks. The last thing anyone in Fargo-Moorhead wants to think about is winter and the ominous gray that looms over everything from October through April. From a marketing standpoint, you absolutely...
by Absolute | Jul 15, 2010 | Strategy
Marketing plans work if and only if you stick to the plan. Weeks and months go into a plan to make sure the strategy makes sense, is financially feasible and can last for the entire year. Some items in your plan will work better than others, but everything in that...