Facebook for Small Business

By now, most people are aware of social media. While many still struggle to understand the full scope of this rapidly evolving medium, it’s clear social media is not a fad. With tens of millions logging in nationwide, Facebook is the undeniable kingpin of social...

5ives: Shoestring Marketing

Frankly, I’m getting tired of everyone talking about the recession. Times are tough. Money is tight. Whining about the current situation won’t help your business. Take matters into your own hands and work to improve your business. The best way to generate...

Marketing Tactics on a Shoestring Budget

Absolute Marketing Group has served more than 325 clients in the last 40 months. Regardless of industry, there has always been one constant – a tight budget. Effective marketing doesn’t require large budgets. All too often clients feel they can’t...

We’re Advertising What? Part 2 of 3

Sometimes the fault of marketing lands on the inventors. For proof, just look at the first installment of this three-part series. I’m still appalled that no one raised an eyebrow at that. The fact there hasn’t been a backlash in the black community is...

5ives: Branding on Social Media

Social media platforms like Facebook, Twitter and YouTube provide inexpensive resources for connecting with core members of your target market. While this technology and subsequent marketing strategies are fairly uncharted, it’s important to understand that...