by MacDalton Berns | Feb 20, 2015 | Services, Strategy, Uncategorized
I’ve been noticing a “Content-First” trend with our 2015 campaigns. In its simplest form, here’s the traditional disciplined approach to marketing campaign planning: Step #1:  Research Your Audience Step #2:  Pick Your Channels to Reach That Audience, Allocate...
by Absolute | Jan 28, 2015 | Services, Uncategorized, Video
They say a picture is worth a thousand words. Well, what happens when you take that picture and add animations, video, voice-overs and any other interactive piece of info you can think of? Now you’ve got a marketing tool that can accomplish just about...
by Anthony Chaput : Content Strategist | Dec 23, 2014 | Placement, Services, Uncategorized
Today we have so many choices when it comes to media placement. As one of Absolute’s Marketing Advisors, I work with our clients to develop strategies that will help them reach their objectives, and typically these strategies include how we’ll approach media...
by Absolute | Dec 23, 2014 | Placement, Services, Uncategorized
Have you as an entrepreneur, business owner, student or consumer asked yourself, “how do I keep up in today’s fast-paced economy?” With many things trending one day and dead the next, it’s important that we evolve with these changes and accept the fact...
by Absolute | Nov 17, 2014 | Graphics, Services, Uncategorized
Maybe you’ve seen it on your Facebook feed. Maybe you’ve seen it in a banner while “googling.” By this time, most of us are familiar with the wonder of the “five dollar logo.”There are certain websites that make the claim to give a professional logo for five dollars....
by Mark Huesman: Creative Director | Sep 22, 2014 | Graphics, Services, Uncategorized
Since 2010 the world of marketing and advertising has become smaller, much smaller. In fact, I can safely say it’s now about 3” x 5”, unless you just purchased the recently-released iPhone 6+, but I digress.As smart phone usage continues to rise, more and more...
