by Absolute | Sep 29, 2008 | Strategy, Web
Looking to contract a freelancer? Here’s a few things to keep in mind. 1. Cost. As a general rule, experience and quality cost more, but money shouldn’t be a measure of ability. For example, a lot of very talented and young freelancers charge pennies...
by Absolute | Aug 18, 2008 | Strategy
Originally from Fargo, ND I can’t call myself a city slicker, but I sure felt like one this weekend when I attended the Medora Musical in Medora, North Dakota. As I perused the shops of homemade taffy, embroidered horse sweat suits and Native American themed...
by Absolute | Jul 23, 2008 | Strategy
You’ve spent good money to draw consumers into your business. The designers and marketing professionals you may have worked with talked at length about branding, building and maintaining your company image. At last, droves of customers pile into your business....
by Absolute | Jul 21, 2008 | Strategy
At 23, even I feel out of touch with youth culture. But as I sit here on my Mac, drinking a Mountain Dew, watching Cooking with Coolio on YouTube, I’ve had an epiphany of sorts. You can’t outsmart teens. After all, they know it all right? To quote Thomas...
by MacDalton Berns | Jun 30, 2008 | Strategy
Companies have used brainstorming sessions as a tool to create “original” marketing ideas for decades. To be original, you must be first. Originality is the mark of an innovative company and is the wind in a successful marketing campaign. However,...
by Mark Huesman: Creative Director | Apr 9, 2008 | Strategy, Web
OK, I’m not going to lie to you, I probably couldn’t think of 101 ways to improve anyones web site, although I’ve seen a couple that might be close. One day I was sitting at our office at Bridgeview Plaza, just thinking about all the sites and...
