by Absolute | Mar 15, 2011 | Uncategorized
I’ve spent the last three years supervising interns at our shop and regardless of what aspect of advertising they wish to participate in, the answer to “why are you taking this unpaid position?” is the same. “I want experience.” they say...
by Absolute | Mar 15, 2011 | Strategy
The thought of an internship conjures up an unfortunate stereotype – long hours, little to no pay, menial work and a general disregard for the intern’s talents. Â But it’s important to note the image presented is, in fact, a stereotype. And like all...
by Absolute | Feb 15, 2011 | Graphics
When I was in college, we had a sales rep from a paper company visit our class to discuss printing. I don’t think dentists see that many shades of white. In other words, my first exposure to the behind-the-scenes world of print was an intimidating one. But that...
by Absolute | Feb 14, 2011 | Strategy, Writing
From time to time, I run a trivia night at a local pub. It’s great because you have all these people with a wide range of careers, skills and education all vying to be the best at general, random knowledge. Since then, I’ve had the chance to meet and...
by Absolute | Jan 14, 2011 | Placement, Strategy, Web
You’d be hard pressed to find someone who didn’t believe in the value of a website and the importance of having an online presence. However, many of those same individuals still believe that once a website is live, that site will promote itself. With...
