Last month, Absolute Ma rketing Group was in the process of creating a new website for PATH Inc. This non-profit child and family placing agency is a community based behavioral health organization with a rich history of family values and quality service.
Absolute proudly launched PATH’s new website – pathinc.org. The new website is designed to be more user-friendly and better expresses the integrity that PATH was built on.
Hank Marotske, Director of Development for PATH stated “we like the fact that it’s fast and easy to navigate and find information such as addresses and contact information. We also appreciate that it clearly articulates our value proposition and frames our work as a behavioral health leader in treatment foster care versus traditional child welfare.”
The new site also made it easier to make donations on Giving Hearts Day earlier this month. PATH’s
website had more visitors on Giving Hearts Day and the three days prior than it ever has in any given month. With the help of Absolute’s matching donation of $4,000 this year, PATH was able to raise a total of $16,457, a $10,000 increase from 2014.
“We increased our donors from 57 in 2014, to 170 in 2015. We also went from 90 percent internal gifts to about 35 percent internal gifts, essentially increasing our donor base by over 100 new donors,” according to Marotske.
If you need help with website design or any other marketing and creative services, let us know! We would be happy to provide our expertise. Be sure to check out PATH’s new website; pathinc.org.
Please contact us at info@absolutemg.com or call (701) 478-1111 for more information.