Should we do this? Part 3

In Parts one and two of this series, I addressed some important questions about creating or updating your online marketing efforts. The last question you should ask yourself before implementing a new or improved feature of your online marketing or website strategy is...

Don’t Forget About Blogging

Many businesses, maybe your own as well, are adopting social media marketing strategies. During this adoption process, you may have learned all about Twitter, Facebook, YouTube and many other social networking opportunities that allow you to get your content out in...

Should we do this? Part 2

In the first part of this series, I talked in depth about usability and putting your customers first when thinking about your online marketing efforts. In Part 2, I’ll explain the second question you should ask yourself – “Is the time needed to...