by Absolute | Nov 25, 2009 | Strategy, Web
There are less than 30 days left in the Holiday Shopping season before Christmas – Are you ready? Or are you joining the millions of people staying in this weekend for the busiest online shopping days of the year? Whether you’re staying at home to shop...
by Luke Petterson : Interactive Director | Nov 16, 2009 | Strategy, Web
Well, Absolute isn’t calling your BS, but we found an article by somebody else who is… The basic premise here is this: “What are your excuses for not doing email marketing?” Common reasons to slack when it comes to email marketing: You...
by Absolute | Oct 26, 2009 | Strategy, Web
In Parts one and two of this series, I addressed some important questions about creating or updating your online marketing efforts. The last question you should ask yourself before implementing a new or improved feature of your online marketing or website strategy is...
by Luke Petterson : Interactive Director | Oct 26, 2009 | Web
For those who are unfamiliar with the concept of online reputation management, you should get familiar with it real quick. Why? You want to give the best possible impression to people that search for your name on the web. What is online reputation management? It is...
by Luke Petterson : Interactive Director | Oct 23, 2009 | Web
Many businesses, maybe your own as well, are adopting social media marketing strategies. During this adoption process, you may have learned all about Twitter, Facebook, YouTube and many other social networking opportunities that allow you to get your content out in...
by Absolute | Oct 23, 2009 | Web
In the first part of this series, I talked in depth about usability and putting your customers first when thinking about your online marketing efforts. In Part 2, I’ll explain the second question you should ask yourself – “Is the time needed to...