by System Admin | Sep 15, 2010 | Graphics, Strategy
Balancing creative impact with media exposure has been a battle in every shop since the dawn of modern advertising. In our industry, we’ve even picked teams – suits versus creatives. It’s no secret that high-end graphic design adds professionalism...
![Graphic Designer – Organized Chaos]()
by Mark Huesman: Creative Director | May 26, 2010 | Graphics, Popular Posts, Tutorials & How-To
I’ve been graphic designer for more than a decade and if I’ve learned anything, being organized is critical. As I’ve taken on more and more projects (in size and complexity), organizing the files related to the projects becomes increasingly...
by Mark Huesman: Creative Director | Mar 16, 2010 | Graphics, Web
In the design world, either print or Web, one of the main mistakes made by designers is the incorrect usage of colors. Bad color schemes can make your marketing materials and Web site look unfriendly and amateurish. This article will identify common mistakes with...
by Mark Huesman: Creative Director | Feb 16, 2010 | Graphics, Strategy
The most overlooked weapon in your marketing arsenal may be your business card. If designed properly, this little 3 1/2 x 2 inch piece of paper will not only let people know how to contact you, it will persuade them to contact you. In order to be effective and get you...
by Mark Huesman: Creative Director | Feb 16, 2010 | Graphics, Strategy
I’m kinda old fashioned when it comes to the question to whether to have a logo or no logo for your company. My answer…yes, get one, but don’t rush into the process and of course, have it professionally designed. The do-it-yourselfer logo, will...
by Mark Huesman: Creative Director | Mar 23, 2009 | Graphics
I’m a Creative Director, but what does that mean? Well, it means that I attempt, and most of the time succeed, to find a creative and effective solution to advertise and/or market a product or company. This job is new to me. I’ve been a graphic designer...
