by Mark Huesman: Creative Director | Jan 18, 2012 | Graphics, Strategy
Trade shows are a unique marketing animal. Trade shows are one of the few marketing options that will corral you next to your competitors for 12 hours, while an endless supply of potential customers come your way. Now isn’t the time to hold punches. Be...
by Mark Huesman: Creative Director | Sep 16, 2011 | Strategy
This article is more about your opinion than advice. There no are clear-cut answers to the questions or suggestions that I’m talking about here, so feel free to post a comment and tell me what you think. Advertising works in three parts: what’s said, how...
by Mark Huesman: Creative Director | Feb 15, 2011 | Graphics, Strategy
OK, hot shot, you need 5,000 brochures in the next 7-10 business days for a trade show in Saskatoon. Your boss says it better be unique, jazzy and cheaper than last year’s. Your move. What are you going to do? The clock’s ticking. First of all, don’t...
by Mark Huesman: Creative Director | Sep 15, 2010 | Graphics
Working with a designer isn’t as hard as you might think. Really. I’ve been in the design game for a while now and have learned a few things about what makes a successful project. To me, the best way to make the process painless is through collaboration...
![Graphic Designer – Organized Chaos]()
by Mark Huesman: Creative Director | May 26, 2010 | Graphics, Popular Posts, Tutorials & How-To
I’ve been graphic designer for more than a decade and if I’ve learned anything, being organized is critical. As I’ve taken on more and more projects (in size and complexity), organizing the files related to the projects becomes increasingly...
