Long-Form Video: Is It for You?

Long-Form Video: Is It for You?

We’ve all heard the statistics associated with the ever-decreasing attention spans individuals have today. Coupled with that, we’ve also heard that video is the booming medium for marketing. Given these messages, you may not even really think twice about whether to...
The 5ives: Prep, Set, Go – Interview Like a Pro

The 5ives: Prep, Set, Go – Interview Like a Pro

In this month’s main article, Camera-Ready at a Moment’s Notice, Emily laid out a few key points for captivating your audience’s attention with your appearance on camera. While this is the first thing people will see when watching the interview, there are a few other...
Camera-Ready at a Moment’s Notice

Camera-Ready at a Moment’s Notice

By Emily Goetsch: Client Relations Intern If you’ve ever been asked to do an on-camera interview one of your first thoughts was probably, “But what am I going to wear?” as you started mentally rifling through your closet. This is an important question because...