Twenty Years Later
The year was 1988. America was watching the Huxtables and listening to INXS, bracing themselves for what Guns N' Roses would bring. Shoulder padded suits, acid washed jeans and Aqua Net rounded out the remainder of the day. The face of advertising stood in simple and...
Tonight’s News Brought to You by:
Surveys show that a growing amount of Americans regard advertising as an annoyance at best. Consumers may have forgotten that it's advertising that has subsidized news and entertainment for decades providing radio and television content for free. Newspapers and...
Absolute Marketing Group Finalist for Small Business of the Year
Absolute Marketing Group is a finalist for the 2009 Small Business of the Year Award given by the Fargo Moorhead Chamber of Commerce. The award is given to businesses with under 30 employees that show growth, invest in the community and offer a rewarding experience to...
5ives: .what? Domain Name Extensions
Since Al Gore first invented the Internet, um, since the Internet's infancy, the domain name extension .com has been the standard for nearly all websites. Because so many .com domain names have been purchased over the decade, many companies are switching to a...
The Forecast for Brainstorms is Partly Cloudy
Companies have used brainstorming sessions as a tool to create “original” marketing ideas for decades. To be original, you must be first. Originality is the mark of an innovative company and is the wind in a successful marketing campaign. However, workplace habits and...
Showhorse vs. Workhorse
At the end of the day, what matters in the advertising agency isn't glamour versus grindstone; it's the output--the ability to further the clients we serve. Large agencies have the flash; small agencies have the focus. Here are some quick insights to how agencies...
What’s The Deal With .MOBI?
Do you need to use a .MOBI domain name to get the most out of your mobile web site? The answer isn't crystal clear. First of all, if you simply want to protect your brand across many different versions of Top Level Domains (TLD's) then you should consider registering...
Congratulations, It’s A Baby Trade Name
As an entrepreneur, you always had your dream business in mind. Regardless of the industry or niche, something possessed you to branch out and start on your own. As your dream came to fruition, this newborn business needed a name, and so began one of the most exciting...
Marketing to your Existing Customers
You've spent good money to draw consumers into your business. The designers and marketing professionals you may have worked with talked at length about branding, building and maintaining your company image. At last, droves of customers pile into your business. Now...