Client Spotlight: Pancheros

Client Spotlight: Pancheros

Pancheros Mexican Grill is a fast casual Tex Mex restaurant chain founded in 1992. With more than 65 locations nationwide, Pancheros has become a popular staple in many communities.Steve Majkrzak is the Owner and Director of Operations for Pancheros in Fargo, Moorhead...

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The 5ives: Media Placement Parlance

In the realm of media planning and placement, there are many examples of distinct terms and industry jargon. Many of these are acronyms for mathematic equations used as a tool to help decide what mediums to use, as well as to track the effectiveness of campaigns....

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Placement: Who’s in your Crosshairs

So, you have a brilliant campaign strategy. One of those strategic plans where you just have to take a step back and applaud yourself because you nailed it. The creative work turned out beautifully and the copywriting is spot on with your message. You’re so excited to...

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Client Spotlight: Ultimate Patios

Since starting the company in 2001, Wade Peterson has made Ultimate Patios one of the most trusted, accomplished patio building companies in the Fargo-Moorhead area. With over 22 years of experience and certification from the Concrete Pavement Institute, Peterson is a...

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The 5ives: Photography in Website Design

The 5ives: Photography in Website Design

What makes a quality business website? Is it the graphical elements that create the overall tone and feel? Does it have more to do with the written content that provides substance for a site? Is it simply the ability to be found and drive traffic? Or is it all about...

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