The 5ives: Writing For Your Business

How often do you find yourself reading something—a book, a magazine, something on the Internet—and thinking to yourself how well it was written? Something that pulls you in and tells you a complete story that leaves you with a complete understanding of what you just...

read more

Writing For Your Audience

WRITING STYLESFor most people, writing is how they communicate their thoughts and feelings in a way that is unique to themselves. And, just as there are many accents that color speech, there are many writing styles that can be used to describe how a person...

read more

The 5ives: Online Advertising

My first job out of college was selling radio at Q98, Fargo-Moorhead’s “Legacy Rock” station, in the early ‘90s. At the time, the majority of advertising dollars spent by businesses were on “traditional” media—TV, radio, print (newspapers, magazines, coupons, etc.),...

read more

Online Advertising: What’s the Scoop?

The advent of the internet age has literally changed the way both businesses and consumers now find information. And with that change, companies have continuously tried to find new ways to make money off of that information, or at minimum, the most relevant...

read more

Annah Hannasch Hired as Creative Project Manager

Absolute Marketing Group has hired Annah Hannasch as Creative Project Manager. In this role, Annah will assist with the coordination of all creative and production projects through to completion. She will work closely with the entire creative team to ensure that all...

read more

5ives: 5ive Days of Christmas

Having creative produced is one of the most exciting things that results from a client’s relationship with a marketing firm. Seeing the final product for the first time that resulted from hours of meetings, photo/video shoots and initial proofs is somewhat like...

read more

Postproduction

In previous Blogs, I explained the process of preproduction and production. In this article, I’ll run you through the basics of postproduction. The basic processes in postproduction include editing, graphics/animation, and the final step, which we call...

read more

Vision Statements. Do We Need Them?

Since the early 1970s, vision statements have been used by corporations to try and communicate their direction. Now that it's 2014, I've started to question whether vision statements are still relevant, and if businesses with them actually follow them in their...

read more

5ives: Illustrious Careers or a Fantasy World?

How often do you get a request for a hand-drawn piece of art? You’re probably thinking, "Not too often." But what if you’re one of the lucky few who are naturally skilled at drawing or creating things by pen, paper, charcoal or brush? Are these skills reserved only...

read more

Absolute Marketing Group Wins Awards at Local ADDYs

FARGO, ND -- Absolute Marketing Group, a creative brand-building agency in downtown Fargo, received ten awards recognizing creative excellence from the American Advertising Federation’s North Dakota chapter at the February 28 ADDYs. Included among the ten awards were...

read more

Like What You See?

1440 4th Ave N
Fargo, North Dakota 58102
Office: 701.478.1111